NatraCure 

PROJECT: NatraCure develops and manufactures therapy focused products for the professional healthcare market. NatraCure is an active lifestyle brand with compression, cooling and warming technologies designed into every product. 

OUR WORK: For NatraCure the creative assignment began with a brand audit and competitive review. The design deliverables included a redesign of the brand signature, to better reflect NatraCure's "professional" positioning within the marketplace, the creation of a segmented product line based upon specific consumer needs, secondary brand assets and applications to almost every consumer touchpoint from packaging to online marketing materials.

Client

PolyGel

Disciplines

Brand Positioning

Visual Identity 

Brand System Guidelines

Package Design