Intertwine

PROJECT: Brand development for a NYC non-profit whose mission is to inspire creativity, joy, and self-confidence through free-form weaving for people of all ages with disabilities or chronic illness.

For a number of legal and trademark reasons our client needed to change their name and logo.

OUR WORK: The assignment included naming, the development of the brand identity, visual language, a brand standards guide and related print applications.

Client

Saori NYC

Disciplines

Brand Positioning

Naming

Visual Identity 

Brand System Guidelines